The FranklyTho journal

Journal...

Fit notes, care guides, gift ideas and the occasional honest opinion. Short reads, no filler.

From Slogan to Shirt: How a FranklyTho Design Comes to Life October 5, 2026 · 9 min read From Slogan to Shirt: How a FranklyTho Design Comes to Life A FranklyTho tee starts long before anything gets printed. From finding a line worth wearing to typography, colour, placement and oversized fit, here’s the thinking behind... Read it The FranklyTho Standard: What Makes Our Tees Different October 4, 2026 · 9 min read The FranklyTho Standard: What Makes Our Tees Different A slogan can get your attention. The T-shirt still has to earn a place in your wardrobe. Discover the FranklyTho approach to fit, fabric, typography, design... Read it Inside FranklyTho: What We Make, Why We Make It & What We Stand For October 4, 2026 · 5 min read Inside FranklyTho: What We Make, Why We Make It & What We Stand For Meet FranklyTho: the independent Italian statement-apparel brand making oversized tees, hoodies, caps and kidswear for people who say the honest thing out loud. Here's what we... Read it